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Author Topic: Experiment in "quality components"  (Read 17610 times)
ampkits
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« on: June 25, 2008, 10:05:22 PM »

GuitarGod: Hello Ceriatone. I'd like an Overtone Special. But, since you're in Asia, can I upgrade to higher quality components?

Ceriatone: Thanks for the email. Yes, sure thing. We can upgrade to the highest quality components. Just like D*** used. This includes RN65 resistors, Sprague PS type caps and we'd go better - we'll use teflon silver plated wire, and custom wound trannies thatd sound better than any Fender types, which D*** used.

But it'd cost you USD 300 extra.

GuitarGod: Oh OK, cool! I will be glad to pay! Make me a nice one!


Ceriatone: Duh!


It's weird when people want to talk quality, yet cant tell from Sprague PS type to a Mallory 150 cap.

I guess that's why people are willing to pay 5K or more for an amp.

Or maybe I should really use low quality parts, and charge the extra USD 300 for parts that I actually already use now? Seems like a good idea, since there are lots of people like this.

Note: THis experiment really took place. In the end, I told em thats what we already use in the amp. He's still thinking. I suspect he wants to still pay extra 300. We do have mojo dust for USD 299.99

Thanks!

Nik
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ChrisL
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« Reply #1 on: June 26, 2008, 02:50:30 AM »
Hey Nik,

Ah, don't let it get to you.  You know it will never change.  It really is quite comical in a truly pathetic kind of way.
 Now this isn't something that we here at the Ceria forums necessarily want to discuss but.....You know, and I know, and every other savvy business person knows that the only solution to this "perception" of inferior quality is adjusting (significantly) your price point.
 
 Case in point...

 I have a small business selling high end pens and have my own line.  I literally doubled my prices overnight upon suggestion from an advisor thereby shifting my target customer demographic and guess what....sales are moderately up,  but profits are WAY up and I'm selling to people who definitely appreciate the finer things.   

That said, rest assured that we appreciate that Ceriatone produces a product that is atypical to the  "You only get what you pay for" dogma of these times.

Thanks Nik
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cadsy48
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« Reply #2 on: June 26, 2008, 03:12:23 AM »
dont say that it just means nik should put up his prices!!! wait till i order my overtone nik haha
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ChrisL
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« Reply #3 on: June 26, 2008, 03:16:08 AM »
Quote from: cadsy48 on June 26, 2008, 03:12:23 AM
dont say that it just means nik should put up his prices!!! wait till i order my overtone nik haha

I'm sure it's not a revelation or anything to Nik.....I hope....lol. 
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Gridlock
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« Reply #4 on: June 26, 2008, 03:53:13 AM »
haha thats crazy, i guess that guy didnt speak to anyone on here about the quality or read any reviews on harmony central either!
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ChrisL
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« Reply #5 on: June 26, 2008, 04:55:53 AM »
Quote from: Gridlock on June 26, 2008, 03:53:13 AM
haha thats crazy, i guess that guy didnt speak to anyone on here about the quality or read any reviews on harmony central either!

Oh, I don't know.  The comments on TGP regarding Ceriatone aren't always entirely glowing.  Based on that source alone one might tend to be skeptical.
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poipounder57
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« Reply #6 on: June 26, 2008, 05:10:25 AM »
Quote
We do have mojo dust for USD 299.99


WoW!!!  You have Mojo dust!!!  Is it the original mojo dust or the reissue?  I'd like to order some...but I want to pay you $600.00 Grin

I guess for some they feel if they pay more...they get more. 

I have several of your fine amps and each one just kills in the tone department.   
 
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Alpedra
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« Reply #7 on: June 26, 2008, 06:52:54 AM »
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We do have mojo dust for USD 299.99

Damn. I didn´t know that was available. I wanted 2 kgs of that...  Angry

Now on a more serious level. I don´t blame that customer for asking such kind of a question. And, to tell the truth, it doesn´t surprise me. There´s so much "cork sniffing", "hype" and "overpricing" around the music instruments industry (well.. it happens on other markets too, I guess) and even some prejudice against Ceriatone regarding their low prices, that in the end it´s  quite common to think that a quality amp with quality parts can not be made at the prices that Ceriatone offer. Add a bit of lazyness to search about info and some "newbieness" on amps and you get such kind of inquiries.

Not a big deal.. and for sure.. not a reason to fuss about. But it´s interesting and somewhat fun to read Smiley
« Last Edit: June 26, 2008, 06:55:28 AM by Alpedra » Logged
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AdrianJ
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« Reply #8 on: June 26, 2008, 07:29:22 AM »
Nik, don't let it get you down. Some people just don't get it. I was talking to someone the other day about the fact that I can't decide between your JTM45 and 5E7 kits and they said "Well for a little bit more you can get the real thing from Marshall"...

Now I've tried a JTM45 reissue from Marshall (ya know the one that's mass produced using PCB etc) and it was nothing special, I've read the reviews of your JTM45 and it gets glowing reports. Likewise your 5E3 kit, I know someone who's got a Fender Custom Shop reissue of one that he paid IIRC £1500 for, he's kicking himself since he tried one built from one of your kits for a fraction of that cost and he says it sounded as good if not better!!

And when you start talking about *umbles...well everyone on here knows the snobery surrounding them... I mean you're producing a product that's on a par with other *umble clones for a lot less money making it accessible to us Regular Joe's who can't afford to shell out 3-4k on an amp.

Don't take it to heart, listen to the people who own your products and keep coming back for more...they're the ones that matter, not the snobs who don't know a good thing unless it costs a ridiculous amount of money....
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mcinku
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« Reply #9 on: June 26, 2008, 09:21:25 AM »
Nik, you should have take the money and give me a bigger discount on the next amp I order from you, sometimes in the future.  Grin Grin
Ignorance is not an excuse IMO, so you do your homework or you pay. 
Wink
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Steven_nl
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« Reply #10 on: June 26, 2008, 10:18:50 AM »
A guy with a nickname like that deserves an extra charge.
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AdrianJ
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« Reply #11 on: June 26, 2008, 10:41:37 AM »
Quote from: Steven_nl on June 26, 2008, 10:18:50 AM
A guy with a nickname like that deserves an extra charge.

A guy with an atitude like that deserves to pay....a lot extra!!
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erwin_ve
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« Reply #12 on: June 26, 2008, 02:00:22 PM »
Hi Nik,

Read your post with pleasure!

Despite the upsetting mails you got, you still behave like a gentleman. Grin
It is really not a quality experiment but a social experiment. I wonder how much you can push it before it is noticed LOL.
Maybe for you a good way to steam off a little bit...from time to time
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ampkits
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« Reply #13 on: June 26, 2008, 02:55:00 PM »
Hey Chris,

  Heh, I guess so. The psychology behind pricing, you got a point

 But I will not raise price just because. Only if we have to, like increase in costs for raw materials, fuel, and such.

  Otherwise, we'd be no different. It's Tone For the Masses, and that aint gonna change.

 But answering on this point day in and day out, sometimes it does get old. I dont mind if people ask what components I use.

 But coming straight away and assuming we use inferior parts, whereas we use pretty much what was in originals, and of comparable quality, thats something else.

 GuitarGod: Are your trannies good quality? Who makes em?

 Ceriatone: Jupiter Magnetics.

Thanks!

Nik
Quote from: ChrisL on June 26, 2008, 02:50:30 AM
Hey Nik,

Ah, don't let it get to you.  You know it will never change.  It really is quite comical in a truly pathetic kind of way.
 Now this isn't something that we here at the Ceria forums necessarily want to discuss but.....You know, and I know, and every other savvy business person knows that the only solution to this "perception" of inferior quality is adjusting (significantly) your price point.
 
 Case in point...

 I have a small business selling high end pens and have my own line.  I literally doubled my prices overnight upon suggestion from an advisor thereby shifting my target customer demographic and guess what....sales are moderately up,  but profits are WAY up and I'm selling to people who definitely appreciate the finer things.   

That said, rest assured that we appreciate that Ceriatone produces a product that is atypical to the  "You only get what you pay for" dogma of these times.

Thanks Nik
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ampkits
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« Reply #14 on: June 26, 2008, 02:57:38 PM »

LOL!

Yeah, still the same old type found in caves on top of mountains!

For 600, I'll give you the best one that's from the very bottom of the pile - the magical ones!



Quote from: poipounder57 on June 26, 2008, 05:10:25 AM
Quote
We do have mojo dust for USD 299.99


WoW!!!  You have Mojo dust!!!  Is it the original mojo dust or the reissue?  I'd like to order some...but I want to pay you $600.00 Grin

I guess for some they feel if they pay more...they get more. 

I have several of your fine amps and each one just kills in the tone department.   
 

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